I've been giving some serious thought to this announcement today. I think LWD is seriously missing the mark.
Yes, they need to sell full packaged adventures for those GM's that desire that. BUT the present fan base of RW is mostly not people who do that. And those GM's are more interested in AP's than in stand alone modules so they aren't going to attract new customers except with Emerald Spire and Razor Coast.
I think they would have been well served to find one or more of the small publishers who make things like this:
http://www.drivethrurpg.com/product/...The-Bear-PFRPG
(an example only I am not recommending this product)
Which would be an easy conversion to RW and be the sort of low cost "drop in" product many existing users of RW desire.