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rob
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Lone Wolf Staff
 
Join Date: May 2005
Posts: 7,951

Old August 6th, 2015, 11:01 AM
Actually, the real problem is significantly bigger than Liz characterizes. The *MOVIE STUDIO* would have to approve the license. That's where things get really complicated and prohibitively expensive. If it were just MWP, I'm pretty sure we'd have a license without any difficulty.

The reason we "lost" the license previously was because MWP's license with the studio ended, so ours ended along with theirs. MWP then negotiated a new license awhile later, but it wasn't realistic to do a Hero Lab license again at that point in time. As far as movie studios are concerned, something like Hero Lab gets lumped into the same category as video games, so they want video game dollars. Everyone in this industry knows the two aren't remotely similar, but the studios don't understand and frankly aren't interested in learning the distinction.
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